Use your analytical and tactical skills to help grow and develop new opportunities for businesses as a digital marketing specialist. From marketing plans and content strategy to SEO and analytics, this path guides you through the best practices and principles of digital marketing.
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Explore marketing channels like social media and email.
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Practice with hands-on training in Google Analytics and Ads.
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Design marketing materials using the Adobe suite.
Courses Details:-
1 Digital Marketing Foundations 2h 9m
Digital Marketing Foundations By: Brad Batesole
Learn how to develop a targeted online marketing strategy that helps your business cut through the noise, engage potential customers, and adapt with the times.
117,905 viewers Released Jan 14, 2021
2 Google Universal Analytics Essential Training (2020) 2h 39m
Google Universal Analytics Essential Training (2020) By: Corey Koberg
Find out how your website is performing using Google Analytics. Discover how to use this leading analytics tool to track, analyze, and report on site visits and marketing goals.
252,774 viewers Released Sep 28, 2018
3 SEO Foundations 2h 38m
SEO Foundations By: David Booth
Explore the concepts of search engine optimization (SEO). Learn the strategy behind great SEO including keyword planning, link building and SEO for ecommerce, and mobile audiences.
273,640 viewers Released Oct 29, 2018
4 Google Ads Essential Training 2h 33m
Google Ads Essential Training By: Brad Batesole
Learn the foundations of pay-per-click (PPC) advertising with Google Ads (formerly known as AdWords), the industry-leading PPC platform.
53,591 viewers Released Nov 2, 2020
5 Content Marketing Foundations 53m
Content Marketing Foundations By: Brian Honigman
Explore the extraordinary value of content marketing and how it can benefit a business if executed properly.
72,573 viewers Released Jan 21, 2020
6 Social Media Marketing Foundations 52m
Social Media Marketing Foundations By: Brian Honigman
Explore the basics of social media marketing. Learn how to leverage platforms like Facebook and Instagram to cultivate brand awareness, drive sales, and build customer loyalty.
161,942 viewers Released Jan 13, 2020
7 Marketing on Facebook 1h 35m
Marketing on Facebook By: Megan Adams
Learn how to use Facebook for marketing your business. Discover how to develop your brand and access new prospects and customers using Facebook pages, stories, offers, and more.
27,959 viewers Released Aug 26, 2020
8 Marketing on Instagram (2020) 1h 50m
Marketing on Instagram (2020) By: Anson Alexander
Learn how to market your product or service on Instagram. Explore features and strategies that can help you boost your sales and online presence using the popular social platform.
77,480 viewers Released May 21, 2020
9 Social Media Marketing: Strategy and Optimization 54m
Social Media Marketing: Strategy and Optimization By: Martin Waxman
Learn how to optimize your social media marketing mix and refresh your strategy for Facebook, Instagram, LinkedIn, TikTok, and other popular platforms.
109,053 viewers Released Mar 17, 2020
10 Email and Newsletter Marketing Foundations 43m
Email and Newsletter Marketing Foundations By: Megan Adams
Add email to your marketing mix. Get strategies, tips, and expert training to create email marketing campaigns that engage and convert.
42,180 viewers Released Jul 11, 2018
11 Introduction to Graphic Design 4h 12m
Introduction to Graphic Design By: Tony Harmer
Learn the concepts and software skills that you need to become a graphic designer. Learn about image editing, logo design, and layout in Photoshop, Illustrator, and InDesign.
180,216 viewers Released Feb 27, 2018
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